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Posts by ricbelen

ESTABLISHING SOCIAL MEDIA GOALS

We’ll now that to be a successful published author you need a social media presence, but many writers have no...

Should you use a book distributor?

The idea of holding your book in your hands has shifted with the rise of ebooks and the closing of...

UNDERSTANDING CHANNEL MARKETING

Many times, as authors we think about getting our stories in the hands of our readers without taking in consideration...

Social Media Trends and how to connect with your reader

As author, we depend on social media to reach out to our potential readers on a daily basis. Social media...

USING DATA TO PREDICT YOUR READERS BEHAVIOR

Most of the things you do from the moment you wake up to the moment you go to sleep can...

WHAT IS THE CORRECT MARKETING BUDGET FOR A BOOK LAUNCH?

Deciding how much to spend marketing your book can be tricky for any author, more so if this is your...

BOOK BUYER’S JOURNEY

Understanding the journey any reader takes before buying their next book will help any author visualize sale strategies and successfully...

IS YOUR BRAND TELLING YOUR STORY?

We are storytellers. Writers with a boundless number of stories to tell but when it comes to our story we...

Predicting who is going to buy your book

Knowledge is the best tool and they best defense in any situation including the launch and sale of your newest...

Neuromarketing: connecting to your readers at an unconscious level

Have you ever wondered why you choose one product over the other? Why some new products capture your attention more...

How successful is your website?

Having an author’s website can become a tool to, not only help you create awareness, but also increase sales of...

COMMUNICATING WITH YOUR READER

Creating a relationship with your reader is the key to achieve success as a published author but unless you are...

Investing in your readers

Satisfied readers can be one of the most loyal customers you will ever have, coming back to buy your books...

DOES YOUR BRAND HAVE THE INGREDIENTS TO BE SUCCESSFUL? CHECK THIS BRAND CHECKLIST AND FIND OUT

We have already talked about the importance of having a brand that represents who you are, what you stand for...

Understanding your reader

Market research is not a concept only for business and executives when they talk about products and services. It is...

BRAND STRATEGIC PLANNING FOR NEW AND SEASONED AUTHORS

In your journey to become a bestselling author is very likely that you have encountered more than one individual talking...

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