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USING DATA TO PREDICT YOUR READERS BEHAVIOR

Most of the things you do from the moment you wake up to the moment you go to sleep can be predicted through data. Data that has been collected by the behaviors of individuals similar to you in age, upbringing, economic status and hundreds of other traits that makes you, you. Of course, as you can infer, that applies to everybody around you including your readers.

You can understand their likes and dislikes and even patterns in their behavior through the analysis of data you already own –like sales, reviews, comments on posts and likes on social media—and data you can use from search engines and social media platforms.

The key is not only to collect data about your readers but using that data to visualized patterns like, do your readers prefer to visit your blog on a specific day, or do your readers like a specific type of storyline, price points or even book format.

Data is a tool that is often ignored by writers that can give you the extra edge you need to not only understand your potential book buyers but even predict the when, how and why they will buy your books.

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